How to Test Your Content

How to Test Your Content

Learn key strategies for testing any type of content, from taglines to email communications to CTAs to images.

About this course

This course provides guidance and best practices for conducting research on content, such as taglines, emails, and digital documents.

This is a great course for anyone who creates content, including UX writers, marketing specialists, and product managers.  Testing is key throughout the product development lifecycle.  As soon as you have content ideas, start to collect feedback from end users.

Curriculum17 min

  • Introduction to testing content 8 min
  • Testing via Recorded Tests or Live Conversation 2 min
  • Recorded content tests in Insight Core 3 min
  • Recorded content tests in Product Insight 2 min
  • Course feedback 1 min
  • Course wrap-up 1 min

About this course

This course provides guidance and best practices for conducting research on content, such as taglines, emails, and digital documents.

This is a great course for anyone who creates content, including UX writers, marketing specialists, and product managers.  Testing is key throughout the product development lifecycle.  As soon as you have content ideas, start to collect feedback from end users.

Curriculum17 min

  • Introduction to testing content 8 min
  • Testing via Recorded Tests or Live Conversation 2 min
  • Recorded content tests in Insight Core 3 min
  • Recorded content tests in Product Insight 2 min
  • Course feedback 1 min
  • Course wrap-up 1 min